Director of Sales and Marketing


Tonawanda, NY

What you'll be doing

Ensures business plans are achieved and grows profit and consumption in the marketplace. Focuses on trends and developing programs with primary focus on marketing and execution. Works with vice president/general manager to establish sales and marketing goals to increase share of market and profitability of products or services. Develops and executes sales and marketing plans and programs, both short and long range, through managers to ensure that established sales, profit growth and expansion strategies and objectives are achieved. Evaluates the performance of each level of sales and service activities and works with departmental management to rectify deficiencies. Ensures collective bargaining agreements are followed accordingly through managers. Communicates with outside advertising agencies on ongoing campaigns. Supervises all sales and service personnel and ensures proper and effective execution of their duties. Ensures that all sales, marketing, and service departments are in compliance with all federal, state, and local laws that govern the organization. Conducts business reviews with key customers. Achieves satisfactory profit/loss ratio and share of market performance in relation to pre-set standards and to general and specific trends within the industry and the economy. Ensures effective control of sales and marketing results within designated budgets.

What your background should be

Individual must be able to perform each essential duty satisfactorily. Individual must be able to represent the knowledge, skill, or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Must have a valid New York state driving license without any moving traffic violations or convictions within the past two (2) years. Must be proficient in and have working knowledge of Microsoft Office software (i.e. Word, Excel, PowerPoint, and Access).

Required Schooling / Training

BS degree

Who is the client company

This is an American multinational beverage corporation and manufacturer.
If you are interested in this position, send your resume to